Woman with VW GTI cap and GTI T-shirt from VW lifestyle collection next to Volkswagen car

Volkswagen lifestyle
New lifestyle range available now

Welcome to the collection

Volkswagen is more than just mobility. With the perfect blend of ambitious design and reliable quality, discover elegant clothing, practical accessories and more.

Man and woman in merchandise clothing from the VW Collection next to VW car

Get started with the Volkswagen Collection

With this collection, you can be stylish on the road. Wear trendy T-shirts and sweatshirts or create your own unmistakable Volkswagen look with an elegant bath towel and other great products.

It’s time to get sporty: GTI Collection

In our GTI Collection, you can find accessories and clothing with racing vibes. From stylish fashion to a cup in GTI honeycomb design and practical bags – with these products, you can live out your passion for racing.  

Man wearing a jacket from the GTI Collection jumping over a wall – VW Merchandise

Next Steps

customer at a Volkswagen dealership Reception

Visit your nearest dealer today

Customer inspecting underside of car with Volkswagen mechanic

Take a look at our range of petrol and diesel engines

Man sat on the sofa with feet up and laptop on his lap

Get in touch for any queries 

Next Steps